Considering BookBub?

Books featured in the BookBub email typically experience a significant spike in downloads, leading many titles to soar in their retailer rankings, perform better in recommendation algorithms, and sometimes even hit major bestseller lists like The New York Times or USA Today. The increased visibility driven by downloads from BookBub subscribers usually gives rise to additional downloads from readers who find the title through these other outlets. Extra sales beyond those generated by BookBub subscribers are what we call the “halo effect,” and this is one of the main measures of a promotion’s exposure level.

Link to the rest at BookBub.


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